AI is my job. You, stick to yours.
I build artificial intelligence agents for freelancers and small businesses: email, quotes, stock, appointments, invoices. But they're not loose robots I sell you and disappear — I sit down with you, look at where your time is going, and give it back.
Sometimes with a tool that already exists, and I'll tell you to buy it. Sometimes by building it for you. No courses, nothing new to learn, and you never need to understand AI: that's what I'm here for.
Four things eat up your week. Always the same four.
A small business doesn't have a hundred processes: it has four or five that repeat and take up the day — answering email, preparing quotes, watching stock, squaring invoices, coordinating appointments. That's why removing them makes such a difference. I look for those. You don't need to be a multinational or have an IT person.
Who'll be on the other end
Hi, I'm Óscar.
I am LIZAR, and I build AI agents for businesses like yours. The person who looks at your company, who builds, and who answers when you write is me — not a call centre. And I get to everything for the same reason you will: because I use my own agents. What I install for you is what I use every single day.
Together we take your business to the level of automation that actually makes sense for you. Not one step more. If something isn't worth it, I'll tell you; and if what you need is already sold by someone else, I'll tell you that too and leave it installed for you. The technical side —the servers, the agents, the monitoring— is on me: I live among technology so that you don't have to.
I work with few clients at a time. It's the only way this stays genuinely personal.
How it works: tell us about your process and we build your agents
You tell me how you work
What you do from the moment you open up Monday to when you close — and so on through the week. In your own words, on WhatsApp or on a call. You don't have to prepare anything.
I find the lost hours
The repetitive stuff, the things that get forgotten, whatever always gets pushed to the end of the day. And I tell you what's worth automating and what isn't — sometimes the answer is no.
I build it and switch it on
If a tool already exists that solves it, I tell you and leave it installed. If it doesn't exist, I build it for you. It starts working from day one, with you supervising.
And I stay
I watch it every day. When something breaks — and sooner or later something breaks — an alert reaches me and I fix it. You never even know it happened.
And I look again
The following month we look for where to win back more hours, and what the next automation is. Until, hopefully, your job is just to say yes, no, or do it again.
It's not a piece of software.
It's someone else in your office.
A LIZAR digital worker joins your business like one more team member: it learns how you work and takes care of whatever you hand over — under your supervision, no tech talk. It is not a generic template — I configure it with your processes, your customers and your way of saying things.
You choose the name. Every business christens their own: I've come across an Encarni, a Chispas and even “the intern”. And like anyone working for you, hiring it isn't enough — someone has to stay on top of it doing its job well. That's on me.
A real case
Bebe-llo no longer loses hours to complaints.
Bebe-llo is a B2B business whose inbox was always full: every complaint had to be read, sorted and answered. Hours slipping away, week after week.
Today their digital worker watches the inbox and leaves the complaints answered, with Kay, the owner, supervising. Her verdict: more than three hours a week that no longer vanish into email. And it didn't stop there — she asked for the second agent herself.
This case is real and it is the only one I tell. Yours will be different — and you probably already know which one.
What it can do for you
Say what you want to delegate. It handles it.
- 01
Answer and organize your email
- 02
Prepare quotes and offers
- 03
Track your stock and place orders
- 04
Handle customer messages and questions
- 05
Organize your calendar and appointments
- 06
Manage invoices and paperwork
Not on the list? Ask anyway. The agent is configured for your business, not the other way around — however small it is.
What I've already built
Each agent, its own job.
This isn't a catalogue for you to pick off a menu: it's proof the work exists. Each one goes up against a problem you'll recognise if you run a small business — fines, unpaid invoices, missed appointments, paperwork, stockouts. The first ones are already saving real clients time; the rest are designed and waiting for whoever asks. Open them for the detail.
LIZAR CLON Live
Digital clone for brand video and photography
LIZAR CLON Live
Digital clone for brand video and photography
What it does:
From a handful of photos and a couple of minutes of your voice, it produces videos of you speaking to camera wherever you choose: your warehouse, an office, a stage. You write what you want to say and where you want to be, and the video comes out finished. No camera, no studio, no reshoot every time the message changes. Prefer your own voice? Upload the audio and it works just the same.
The problem:
Producing your own video costs time, money and standing in front of a camera
Main channel:
Web dashboard
LIZAR Asiste Web Live
Website FAQ and support chatbot
LIZAR Asiste Web Live
Website FAQ and support chatbot
What it does:
It answers on your site what people ask you every day — hours, prices, how it works, where you are — so it never reaches you. When it's a real enquiry, it hands it over with the context already gathered.
The problem:
The same questions, over and over
Main channel:
Web widget
LIZAR Correo Live
Email complaint triage and reply
LIZAR Correo Live
Email complaint triage and reply
What it does:
Reads the email that comes in, tells the urgent from the routine, and answers the usual complaints — where's my order, I want a replacement or my money back — checking real stock before promising anything. What it can't solve on its own, it escalates with the context already gathered, not a blank alert.
The problem:
Complaint emails pile up and answering each one by hand eats hours
Main channel:
LIZAR Informes Live
Monthly reports from your accounting software
LIZAR Informes Live
Monthly reports from your accounting software
What it does:
Pulls the report your accountant needs every month straight from your invoicing software and sends it on its own, so you never have to remember or prepare it.
The problem:
Pulling together what the accountant asks for each month, by hand and against the clock
Main channel:
LIZAR Geoscanner Live
Free scanner for whether AI finds you
LIZAR Geoscanner Live
Free scanner for whether AI finds you
What it does:
Give it your website and in under a minute it tells you whether AI models can find you, read you and cite you, with the specific gaps you have. Free, no strings attached: try it at geoscanner.lizaraia.com.
The problem:
You don't know if ChatGPT or Google recommend you, or don't even see you
Main channel:
Web
VerifactIA
Compliant e-invoicing (Verifactu/CFDI)
VerifactIA
Compliant e-invoicing (Verifactu/CFDI)
What it does:
You ask for the invoice over WhatsApp when you finish a job and it issues it in the required format, keeping the record in case anyone ever asks for it. The panel holds the full history, no spreadsheets or stray folders.
The problem:
Risk of fines for non-compliant invoicing software
Main channel:
WhatsApp + web dashboard
CobraIA
Smart late-payment control and debt recovery
CobraIA
Smart late-payment control and debt recovery
What it does:
It tracks which invoices are paid and which aren't, and chases the overdue ones: sends the reminder, follows up when nobody answers, and firms up the tone as it goes. You skip the awkward call and only step in when it matters.
The problem:
B2B non-payment and payment terms outside the law
Main channel:
Email + WhatsApp
Centinela RGPD
Continuous data-protection compliance
Centinela RGPD
Continuous data-protection compliance
What it does:
It keeps your data-protection paperwork current: processing records, consents, legal texts and deadlines. It warns you when something expires or when a change in your business means a document needs updating — instead of you finding out the day a complaint lands.
The problem:
GDPR non-compliance for lack of a DPO
Main channel:
Web dashboard + WhatsApp
More agents…
TurnoSmart
Shifts, appointments and no-show reduction
TurnoSmart
Shifts, appointments and no-show reduction
What it does:
It takes bookings over WhatsApp, confirms them and sends the reminder before the day arrives. If someone cancels it tells you in time to fill the slot, instead of you finding out from an empty chair. And it builds the rota without you wrestling it by hand every week.
The problem:
No-shows and manual rotas in physical businesses
Main channel:
LicitaRadar
Tender and grant hunting
LicitaRadar
Tender and grant hunting
What it does:
It tracks public tenders and grants as they open and only flags the ones that fit what you actually do. You get what to submit and by when, instead of hearing about it by chance once the deadline has passed.
The problem:
Small businesses left out of public procurement
Main channel:
Email + WhatsApp
ReputaGuard
Online reputation management
ReputaGuard
Online reputation management
What it does:
It watches your reviews and tells you the moment a new one lands, especially a bad one. It drafts the reply so you only approve it: answering fast and well is what makes the difference, and it's exactly what there's never time for.
The problem:
Negative reviews left unmonitored and unanswered
Main channel:
Web dashboard + WhatsApp
HorarioLegal
Time tracking and labor compliance
HorarioLegal
Time tracking and labor compliance
What it does:
Your team clocks in over WhatsApp — no devices, no app to learn — and the agent keeps the record. You get a tidy history in the panel for whenever it's requested, and a heads-up when someone forgets to clock in.
The problem:
Risk of fines over working-hours records
Main channel:
WhatsApp + web dashboard
PapeleoCero
Paperwork copilot (bridge to your accountant)
PapeleoCero
Paperwork copilot (bridge to your accountant)
What it does:
You send a photo of the paper — an invoice, a receipt, a form — and it reads it, pulls the data, files it and leaves it ready for your accountant. No more shoebox of crumpled receipts you sort out at quarter end.
The problem:
Chronic admin burden
Main channel:
WhatsApp (photo)
StockListo
Inventory and supplier restocking
StockListo
Inventory and supplier restocking
What it does:
It keeps count of what you have and what's running out, and warns you before you're out of stock. When it's time to reorder it drafts the supplier order: you just confirm.
The problem:
Stockouts and overstock in small retail
Main channel:
Web dashboard + WhatsApp
Recupera
Customer reactivation and loyalty
Recupera
Customer reactivation and loyalty
What it does:
It spots the customers who haven't been around in a while and messages them on WhatsApp to bring them back. It works on people who already bought from you once: the easiest to win back, and the ones almost nobody calls.
The problem:
Inactive customers with no systematic follow-up
Main channel:
LIZAR Recepción 24/7
Voice or chat receptionist and scheduler
LIZAR Recepción 24/7
Voice or chat receptionist and scheduler
What it does:
It picks up when you can't: answers, covers the basics and books the appointment. The nine-at-night call stops being a lost customer.
The problem:
After-hours calls that never come back
Main channel:
Voice / phone
LIZAR Leads Score
Automatic lead scoring
LIZAR Leads Score
Automatic lead scoring
What it does:
It ranks incoming contacts by how close they are to buying, so you start with the ones worth your time. Instead of calling in the order they arrived, you call in order of odds.
The problem:
Hours spent on contacts who were never going to buy
Main channel:
CRM
LIZAR Prospecta
AI SDR, cold outreach
LIZAR Prospecta
AI SDR, cold outreach
What it does:
It finds companies that fit what you sell, writes the first message, follows up and hands you whoever replies. Prospecting stops being the thing you'll do when you get a gap.
The problem:
Nobody prospects once the day fills up with work
Main channel:
Email / LinkedIn
LIZAR Inbox
Inbox triage and email drafts
LIZAR Inbox
Inbox triage and email drafts
What it does:
It sorts the inbox, separates what matters from what can wait, and drafts the replies that need sending. You read, fix if needed, and hit send.
The problem:
Email eats the morning before work even starts
Main channel:
LIZAR Social
Social media content
LIZAR Social
Social media content
What it does:
It prepares your posts in your tone and on your topics, and leaves them scheduled. You approve what goes out; the profile stops being dead without you giving it your evenings.
The problem:
Profiles abandoned for months
Main channel:
Social media
LIZAR CRM Sync
CRM data sync
LIZAR CRM Sync
CRM data sync
What it does:
It keeps your customer data current and in one place: merges duplicates, fills the gaps and stops every tool having its own version of the truth.
The problem:
Customer data duplicated, scattered and out of date
Main channel:
CRM
LIZAR Helpdesk
Internal IT/HR support
LIZAR Helpdesk
Internal IT/HR support
What it does:
It answers your own team's routine internal questions — holidays, payroll, access, how do I do X — without them interrupting you or whoever happens to know.
The problem:
Your team asks you what's already written down
Main channel:
Slack / Teams / internal WhatsApp
LIZAR Copiloto
All-in-one assistant (bundle)
LIZAR Copiloto
All-in-one assistant (bundle)
What it does:
Several agents in one, for when no single task earns its own but together they eat your day. Ask it over WhatsApp for anything it's been set up to handle.
The problem:
Lots of small tasks that don't each justify an agent
Main channel:
WhatsApp / web
LIZAR Agencia Flex
Bespoke automation (agency-style)
LIZAR Agencia Flex
Bespoke automation (agency-style)
What it does:
For when yours fits no box: I build the whole process to measure, agency-style, instead of forcing you into a catalogue agent.
The problem:
A process of your own that looks like nobody else's
What it costs
You start with one. It grows with you, not all at once.
From €150 a month
You start with one process: whichever one is eating the most hours. When that one works and you want the next, the fee goes up — and you always know exactly what for. Nobody signs a big quote on day one: you sign a small one and you decide whether it grows.
Maintenance is in the fee, and it isn't fine print: it's half the service. An unmaintained agent lasts months — tools change, passwords expire, providers move things around. That's why I don't just install it and disappear.
- No lock-in: leave whenever you want with a month's notice.
- The first consultation is free for the first ten businesses.
- I promise no deadlines and no figures before seeing your case.
Why this doesn't end
I'm not here in case it fails. I'm here so it doesn't.
An agent that's installed and abandoned dies on its own: tools change, passwords expire, providers move things around. That's why I watch it every day. When something goes down, an alert reaches me and I fix it — usually before you even notice, which is the whole point.
That runs on LIZAR's own infrastructure: my own servers in Europe, with every agent monitored one by one. AI for people who don't want to know anything about AI — you never have to go in there, learn a tool, or free up an afternoon. Everything remote, wherever you are. And if something isn't worth it for you, I'll tell you.
Frequently asked questions
What people ask me before starting.
Is artificial intelligence any use for a small business?
Yes, and it's where it shows most: a large company has people for the paperwork, in a small business you do it yourself at night. A freelancer or a small business can automate email, appointments, quotes or invoices today without buying expensive software or hiring anyone. The difference isn't the size of the business — it's having someone set it up and keep it running for you.
Who's behind LIZAR A.I.A.?
Óscar Azparren. The person who looks at your business, who decides what's worth automating, who builds it and who answers you when you write is me: you won't be talking to a call centre or a salesperson who then hands the job to someone else. How do I get to everything? With my own agents. What I install in my clients' businesses is what I use myself every day — it's the best proof I can give that this works.
Do I need to know about artificial intelligence?
No. LIZAR A.I.A. is built precisely for people who don't understand AI and don't want to deal with AI. You explain how you work, in your own words; I build and maintain your agents. No courses, no new tools to learn, nothing to install on your computer.
What is a digital worker?
It is an artificial intelligence agent configured for a specific business, which takes care of specific tasks under its owner's supervision. By default it is called AIA, but every business gives it the name it likes: I've come across an Encarni, a Chispas and even “the intern”.
How much time can I save with an AI agent?
It depends on your processes, and I don't promise figures before seeing your case. It's common to win back several hours a week on repetitive tasks in front of the computer: email, quotes, stock, appointments and invoices. The only real figure I give is Bebe-llo's, a LIZAR A.I.A. client: its owner reckons more than three hours a week since her agent started answering complaints.
How much does an AI agent for my business cost?
From €150 a month at LIZAR A.I.A. You start with one process, whichever one is eating the most hours. If you later want to hand over another one, the fee goes up and you always know exactly what for: nobody signs a big quote on day one. Maintenance is included in the fee. On top of that, the first consultation is free for the first ten businesses: I'll tell you what can and can't be automated before you commit to anything.
Why do I pay every month if the agent is already built?
Because an unmaintained agent dies on its own. The tools it talks to change, passwords expire, providers move things around, and an abandoned automation stops working within months. The monthly fee at LIZAR A.I.A. isn't for having it installed: it's because I watch it every day and, when something goes down, an alert reaches me and I fix it — usually before the client notices.
How do we start?
You tell me over WhatsApp what your day to day looks like. I analyse your situation, tell you what can and can't be automated, and build the agent or agents you need. If what you need is already sold cheaper by someone else, I'll tell you and leave it installed.
How is it deployed? Do I have to go anywhere?
No. Everything is done remotely and with direct contact: you tell me how you work, I build your agents and leave them running, wherever you are. It doesn't matter what city or country your business is in.
Is my business and customer data safe?
LIZAR A.I.A.'s agents run on my own servers hosted in Europe and only reach what you authorise. Models aren't trained on your business data. Data is processed in line with the GDPR, and before an agent goes live I explain, in plain language, what information it will have access to.
Is it legal to use artificial intelligence in my business?
Yes, subject to some rules. Regulation (EU) 2024/1689, known as the EU AI Act, classifies AI systems by risk. The agents I build are limited-risk: they automate administrative tasks, they don't profile people or take decisions about them. Making sure your deployment complies is on me.
Where I want this to go
Lizar A.I.A.
That your job becomes saying yes, no, or do it again.
Let's talkLet's talk
Tell me about your week.
Think of that task that keeps you glued to the screen every day: preparing quotes, answering emails, returning calls, paperwork, orders. Tell me about it in detail —no jargon, the way you'd tell a neighbour—, I'll look at it and tell you what can go and what can't. No strings attached, and the first consultation is free for the first ten.
No forms. Email or WhatsApp me and I answer — not a call centre.